CANON U.S.A. INTRODUCES THE NEW PIXMA PRO9000 MARK II AND PIXMA PRO9500 MARK II PROFESSIONAL PHOTO PRINTERS

Canon U.S.A., Inc., a leader in digital imaging, today introduced two new printers for professional and advanced photographers, the ten-color PIXMA Pro9500 Mark II and the eight-color PIXMA Pro9000 Mark II Photo Printers. The PIXMA Pro9500 Mark II printer takes advantage of Canon’s professional Lucia brand pigment-based inks for long-lasting, professional-quality prints. The PIXMA Pro9000 Mark II printer uses the Company’s dye-based inks to produce brilliant, gallery-quality prints up to 13 x 19 inches on a variety of fine art papers and glossy media. Canon will debut the PIXMA Pro9500 Mark II and PIXMA Pro9000 Mark II photo printers and the LiDE700F Color Image Scanner in its booth (#F131) during the Photo Marketing Association (PMA) exhibit in the Las Vegas Convention Center, South Hall from March 3-5, 2009.Canon Pro9500 printer

<!–LAKE SUCCESS, N.Y., March 2, 2009 – Canon U.S.A., Inc., a leader in digital imaging, today introduced two new printers for professional and advanced photographers, the ten-color PIXMA Pro9500 Mark II and the eight-color PIXMA Pro9000 Mark II Photo Printers. The PIXMA Pro9500 Mark II printer takes advantage of Canon’s professional Lucia brand pigment-based inks for long-lasting, professional-quality prints. The PIXMA Pro9000 Mark II printer uses the Company’s dye-based inks to produce brilliant, gallery-quality prints up to 13 x 19 inches on a variety of fine art papers and glossy media. Canon will debut the PIXMA Pro9500 Mark II and PIXMA Pro9000 Mark II photo printers and the LiDE700F Color Image Scanner in its booth (#F131) during the Photo Marketing Association (PMA) exhibit in the Las Vegas Convention Center, South Hall from March 3-5, 2009.

–>”Canon is known within the professional photographer community for providing the right output tools to manage their photographic creations and the PIXMA Pro9500 Mark II Photo Printer continues to deliver on that tradition with its superior quality and archiveability,” said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A. “Additionally, with the growing number of enthusiasts capturing professional-quality photographs with digital SLR cameras, it is only natural to want to maintain creative control over their photos by printing the images themselves on products like the new Canon PIXMA Pro9000 Mark II Photo Printer. These professional and emerging photographers understand and appreciate the creative control that Canon provides over image quality from capture to output.”

PIXMA Pro9500 Mark II Photo Printer
The new PIXMA Pro9500 Mark II Photo Printer features ten pigment-based ink colors – photo black, matte black and gray as well as cyan, magenta, yellow, photo cyan, photo magenta, red and green, allowing users the benefit of a wide color gamut for stunning color prints, as well as three levels of black for true black-and-white photographs. Designed for the pro and “pro-sumer” photographers, the PIXMA Pro9500 Mark II provides outstanding resolution and droplet control utilizing Canon’s double-encoder system to produce high-quality portfolio pieces or gallery-quality prints for the marketplace. The Pro9500 Mark II delivers rich detail, texture and tone plus extraordinary color reproduction in the green, red, yellow and orange color ranges resulting in breathtaking photo-art. Employing the Canon Full-photolithography Inkjet Nozzle Engineering (FINE) technology along with a sophisticated 7,680 nozzle print-head structure, the Mark II model provides significantly faster production times, delivering approximately one-and-a-half times faster color print speeds on a 13″ x 19″ bordered print1,2 than the previous model.

The printer’s matte black, photo black and gray inks reduce metamerism and provide high-density blacks and truly neutral monochrome prints. Metamerism is an effect in some printed “black-and-white” images where composite gray inks (achieved with combinations of cyan, magenta and yellow ink) make image areas appear a different color hue under different lighting conditions (such as sunlight, fluorescent light and incandescent light). This aberration is due to the differences in spectral reflectance properties of each of the composite colors.

The Canon PIXMA Pro9500 Mark II Photo Printer is scheduled to be available in May for an estimated selling price of US$849.993.

PIXMA Pro9000 Mark II Photo Printer
The eight-color PIXMA Pro9000 Mark II Photo Printer – cyan, magenta, yellow, photo cyan, photo magenta, photo black, red, and green – delivers an even glossiness and vivid color experience rivaling that of positive film for photographers. The Pro9000 Mark II’s impressive quality and speed are the result of the Canon FINE print head technology coupled with the Company’s high-performance, high-density 6,144-nozzle print head which is capable of producing nearly invisible ink droplets of two-picoliters. Thanks in part to an enhanced double encoder system for media control, the PIXMA Pro9000 Mark II achieves three times faster print speeds over its predecessor, producing a bordered 13″ x 19″ size black and white photographic print in approximately 1 minute, 23 seconds2.

The Canon PIXMA Pro9000 Mark II Photo Printer is scheduled to be available in May for an estimated selling price of $499.993.

Software
A new Easy-PhotoPrint Pro feature incorporated into the PIXMA Pro models is Canon’s Ambient Light Correction technology which helps reduce the perceived color difference caused by different light conditions between printing and viewing or display environments. Compatible with Windows Vista OS, Ambient Light Correction allows users to optimize print color for the lighting conditions where the final print will be shown. Through the software, users can adjust color to various levels of lighting conditions from daylight at 6500K to a warm white fluorescent lamp at 3000K for optimal viewing.

Both the PIXMA Pro9500 Mark II and the PIXMA Pro9000 Mark II Photo Printers come bundled with Canon’s proprietary Easy-PhotoPrint Pro software and now with Adobe PhotoShop Elements, an user-friendly photo-editing software tool. Easy-PhotoPrint Pro, which is a software plug-in designed for Adobe applications such as PhotoShop CS, CS2, CS3, or PhotoShop Elements 6 along with Canon Digital Photo Pro (DPP) software, permits one-click image transfer, simple setting controls for color management and allows users to configure printer settings once for images on multiple sheets. A helpful feature, Easy-PhotoPrint Pro facilitates the printing of RAW image files (as a high quality TIFF or JPEG) without having to save directly from applications, like DPP.

Canon LiDE700F Color Image Scanner
The new Canon LiDE700F Color Image Scanner provides consumers with a high-speed scanning solution capable of capturing a letter-sized image – roughly the size of a large wedding photo or school portrait – at 300 dots-per-inch (dpi) in approximately 12 seconds. The scanner can capture one frame of a 35mm filmstrip at a maximum optical resolution of 9600dpi to help digitally archive customer’s older photographic film. Powered and connected via a single USB cord, the LiDE700F, includes a LED light source for low power consumption. Canon helps make scanning easier with Auto-Scan Mode, a one-touch solution where the scanner will automatically detect the type of document or image being scanned and adjust the setting accordingly. The scanner’s four easy buttons offer simple, single-touch operation for copying, scanning, and creating e-mail attachment/multi-page PDF files. The LiDE700F scanner is expected to ship to retailers in April at an estimated retail price of US$129.993.

About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked third overall in the U.S. in 2008†, with global revenues of US $45 billion, is listed as number seven in the computer industry on Fortune Magazine’s World’s Most Admired Companies 2008 list, and is on the 2008 BusinessWeek list of “Top 100 Brands.” At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei – “all people, regardless of race, religion or culture, harmoniously living and working together into the future” – Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei.

† Based on weekly patent counts issued by the United States Patent and Trademark Office

All referenced product names, and other marks, are trademarks of their respective owners.
Specifications are subject to change without notice.

1 Approximately 7 minutes, 55 seconds, compared to approximately 12 minutes.
2 Photo print speeds are based on the high mode (default) driver setting using photo test pattern(s) and select Canon Photo Paper. Print speed measured as soon as first page begins to feed into printer and will vary depending on system configuration, interface, software, document complexity, print mode, type of paper used and page coverage. See www.usa.canon.com/printspeed for additional details.
3 Prices are subject to change without notice. Actual prices are set by individual dealers and may vary.

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