Digital Anarchy Releases Updates to Primatte Chromakey and Backdrop Designer

Free Updates Add New Functionality to Popular Photoshop Plug-ins
Digital Anarchy, a leading
provider of cost-effective special effects software for Adobe®, Apple®
and Discreet(TM) products, today announced the availability of Primatte
Chromakey 2.1 and Backdrop Designer 1.1. These new plug-ins for Adobe
Photoshop and Photoshop Elements allow photographers to easily create
hundreds of different backgrounds for use in studio portraiture,
product shots, wedding photos, school pictures and other commercial
work.

 

“With Primatte Chromakey and Backdrop Designer, a photographer has the
potential to change traditional portrait photography,” said Jim
Tierney, founder of Digital Anarchy. “These filters create a digital
workflow that is easy, quick and eliminates the need for an expensive
collection of traditional muslin backgrounds. They give both the client
and photographer control to make changes after the photo shoot.”

 

Primatte Chromakey digitally removes a blue/green background from a
photograph, leaving the subject against a transparent background with
any color cast removed. Primatte excels in preserving important details
like wisps of hair and sheer material. Any image can be substituted
behind the subject, including photograph-quality backgrounds created
with Backdrop Designer. Use over 900 pre-made backdrops to create
colorful textures and then add in shadows to simulate 3D drapery. All
Backdrop Designer graphics are resolution-independent and combinations
of textures and shadows can be saved for later use.

 

Primatte Chromakey updates include: 

  • Multi-layer 16-bit support: 16-bit files now support multiple
    layers just like 8-bit files always have. This allows users to preview
    a replacement background while working in Primatte.
  • Improved 16-bit performance: The speed of handling 16-bit files
    has been improved. In some cases 16-bit files will render faster than
    8-bit files.
  • User interface improvements: Primatte’s interface has been
    modified to make it behave more like Photoshop, making it easier for
    users to transition between Photoshop and the plug-in.
  • Bug fixes: A number of major and minor issues have been addressed to make Primatte more stable and faster.

 

Backdrop Designer creates backgrounds that you can use with images that
have been masked with Primatte or in some other way. It allows, for
example, portrait photographers to offer a huge number of backgrounds
without actually having to have them physically in the studio, a blue
or green screen being all that is needed.

Backdrop Designer updates include: 

  • 350 New Backgrounds: The number of shipped presets has increased
    by over 30%. These new presets are complete texture and shadow
    combinations that create realistic backgrounds for use with photography
    or design.
  • New Preset Categories: There are new texture/shadow categories for silk, velvet, lighted muslin, stained glass and much more.



Pricing and Availability

Regularly priced at USD $299, Primatte Chromakey is available now for
USD $279. Regularly priced at USD $179, Backdrop Designer is available
now for USD $169. Regularly priced at USD $449, a bundle of the two
products called the Professional Photography Suite is available for USD
$429. This special pricing is available until Nov. 30, 2005. The
Primatte Chromakey and Backdrop Designer updates are free for existing
customers; users should contact Digital Anarchy for details.

 

Demos, tutorials and samples are available at www.digitalanarchy.com.
Both products are compatible with Photoshop 5.5 and higher and
Photoshop Elements 2.0 and higher. They are available for Mac OS X (not
OS 9) and Windows 98ME and higher.

 

About Digital Anarchy

Digital Anarchy® is a privately owned company operating out of San
Francisco, Calif., that creates high quality creative software for
broadcast designers, animators and professional photographers. These
tools solve a wide range of design issues, from creating text effects
and background design elements, to masking out bluescreens for
commercial photography. Digital Anarchy products work in conjunction
with a wide range of products from companies like Adobe®, Discreet(TM) and
Apple®. For more information about Digital Anarchy and its products,
please see the company’s website at www.digitalanarchy.com or call (415) 586-8434.

 

Digital Anarchy is a registered trademark of Digital Anarchy Inc. All
other brand names, product names, service marks, or trademarks belong
to their respective holders.

 

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