Panasonic announces two new Leica Four Thirds lenses

Super Telephoto Zoom Lens: LEICA D VARIO-ELMAR 14-150mm/F3.5-5.6 ASPH/ MEGA O.I.S. and Zoom Lens: LEICA D VARIO-ELMAR 14-50mm/F3.8-5.6 MEGA O.I.S.
Press Release
 
Panasonic has announced two new interchangeable Digital SLR lenses.
 
The Leica lenses comply with the Four Thirds System to assure wide compatibility with a range of camera models, including the new LUMIX DMC-L10.
 
First Leica D lens with zoom range to 300mm
The new LEICA D VARIO-ELMAR 14-150mm/ F3.5-5.6 ASPH./ MEGA O.I.S. lens offers an exceptionally long focal range of 14-150mm (35mm equivalent: 28-300mm).
 
The new lens provides a considerably longer telephoto range than the previously released LEICA D VARIO-ELMARIT 14-50mm/ F2.8-3.5 ASPH. / MEGA O.I.S. lens, yet is just as compact and lightweight. This impressive downsizing is the result of incorporating four aspherical lenses in the unit. The aspherical lenses also improve optical performance by minimising distortion, even at the 28mm wide end.
 
Alistair Robins, Category Marketing Manager, Mobile AV, Panasonic Australia, said: “This compact lens is the perfect travel lens for the Four Thirds System, allowing for greater flexibility as well as helping deliver stunning pictures.”
 
The new LEICA D VARIO-ELMAR lens incorporates Panasonic’s Mega O.I.S. optical image stabiliser, which makes it easy to shoot super-telephoto shots without using a tripod.  An aperture ring provides easy, intuitive operation, and the lens also supports the Contrast AF system, which is newly implemented in the DMC-L10.  The Extra Silent (XS) lens motor ensures fast AF.
 
Lens technology
The new lens uses 15 lens elements in 11 groups, including four aspherical lenses and an ED (extra-low dispersion) lens to deliver an outstanding optical performance. Across the entire 28-300 mm zoom range, it captures high-resolution, high-contrast images that are clear from corner to corner. The ED lens suppresses chromatic aberration, to capture accurate, true-to-life telephoto shots with minimum colour bleeding.
 
The lens is the first Leica D lens to incorporate Extra Silent (XS) technology, for quick, quiet, accurate auto focusing control. Supersonic oscillation helps assure silent, seamless operation, while the system’s high torque provides exceptional responsiveness, accuracy and focusing stability. This type of motor allows quick auto focusing in a super-telephoto zoom camera.
 
With its minimum focus distance of 50 cm even at full zoom, the new lens provides a maximum photographic magnification of 0.36x (35mm equivalent). This combines with Mega O.I.S. hand-shake correction to capture outstanding macro shots even at tele-end without using a tripod.
 
When mounted on the new LUMIX DMC-L10, the lens will support the Contrast AF system newly integrated in the camera and allows the photographer to use new functions such as face detection.  The lens is compatible with 72mm filters.
 
Seven aperture blades give the aperture a rounded shape that, when shooting at larger aperture, produces an attractive smoothness in out-of-focus areas.
 
The new lens is priced at $2,299rrp in Australia and will be available in early 2008 from leading photographic specialists.
 
LUMIX DMC-L10 kit lens
The LEICA D VARIO-ELMAR 14-50mm/F3.8-5.6 MEGA O.I.S. is a large- diameter standard zoom lens featuring a focal length from 14mm to 50mm (35mm equivalent: 28-100mm).
 
This lens is provided with the LUMIX DMC-L10, and will also be available separately as the latest addition to the Four Thirds line-up.
 
Positioned below the previously released LEICA D VARIO-ELMARIT 14-50mm/ F2.8 -3.5 ASPH. /MEGA O.I.S., the new lens has a more compact and lightweight body while keeping the excellent optical design and meeting Leica`s stringent quality and performance standards.
 
The LEICA D VARIO-ELMAR 14-50mm / F3.8-5.6 ASPH. / MEGA O.I.S. comprises 15 lens elements in 11 groups, including two aspherical lenses, minimizing distortion and peripheral vignetting at the wide end. Two ED (extra-low dispersion) lenses reduce chromatic aberration to an absolute minimum.
 
Panasonic`s advanced MEGA O.I.S. provides outstanding hand-shake correction. With a minimum focus distance of 29cm and a maximum photographic magnification of 0.42x (35mm equivalent) the new lens makes it possible for the photographer to take macro shots without using a tripod.  The lens is compatible with 67mm filters.
 
The lens also supports the DMC-L10’s contrast AF system.
 
The new lens is priced at $1,199rrp in Australia and will be available in November from leading photographic specialists.

Comments from our readers